So, I have been wondering what comScore offers to the users to convince them to participate in the comScore panel. According to comScore, the benefits that their panelists get are:
- Security software applications such as server-based virus protection, remote data storage, encrypted local storage, Internet history removal
- Attractive sweepstakes prizes
- Opportunity to impact and improve the Internet
So, now you know. Your privacy is worth a couple of double espressos per month. You have already surrendered for free everything about you to Google researchers. Now you can get paid $5/month to have the rest of the world to look at your Internet habits.